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Caviar Multiplying Volume Shampoo

Alterna Caviar

A gentle, daily, volumizing cleanser that boosts hair’s fullness and volume while retaining moisture.

Regular price £39.90

Unit price per 

250ml £15.96 per 100ml
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FREE UK DELIVERY ON ORDERS OVER £40 & FREE SAMPLES WITH EVERY ORDER

Adds Shine

Adds Texture

Cleanses Hair

Clinically Tested Formulas

Safe For Colour

No Baddies

Smooths Hair

Silicone Free

Adds Moisture

Adds Moisture

Adds Volume

  • Order by 1PM Monday to get it by using our Standard UK Delivery Service

Caviar Multiplying Volume Shampoo is a gentle, daily, volumizing cleanser that boosts hair’s fullness and volume while retaining moisture. Perfect for straight, wavy, curly, coiled and tightly coiled hair.

KEY BENEFITS:

  • Maintains overall smoothness of hair
  • Improves manageability/combing of the hair
  • Provides shine to the hair
  • Provides hydration/moisture to the hair
  • Provides the hair with additional volume (when used with the mousse and mist)

EXCLUSIVELY CAVIAR

1) Clinically proven to instantly deliver more fullness and volume, when used as a regimen with the Caviar Anti-Aging Multiplying Volume Conditioner and Styling Mist*
* vs. untreated hair

2) Gently cleanses while adding thickness and volume

3) Formulated with luxurious Caviar extract, rich in Omega fatty acids, vitamins and minerals to help defend and protect against the factors that cause hair to feel and look older: physical, chemical, and natural aging

DETAILS

Caviar Anti-Aging Multiplying Volume Shampoo is a gentle daily cleanser that helps thicken hair from root to tip while cleansing. Formulated with our signature Caviar Extract and our volume building Marine Plumping Complex, this formula helps fine, limp hair have renewed fullness and lightweight volume while retaining moisture and sheen. Regimen is proven to instantly deliver more fullness and volume, leaving hair looking and feeling healthy*
* vs. untreated hair

WHAT ELSE YOU NEED TO KNOW

Experience transformation after just one use! Inspired by the Science of Skincare for Hair®, Caviar Anti-Aging is our first comprehensive line of hair care products that address intrinsic (natural aging process), chemical and environmental aging by infusing hair with the finest, most effective ingredients to restore hydration, strength, vibrancy and elasticity for more youthful-looking hair. Every product contains pure Caviar from the roe of non-endangered sturgeon fish, sustainably farmed in France. Luxurious and rich in vitamins, minerals and Omega fatty acids that help restore hair's lipid layer to its optimal state– the key to healthier, younger-looking hair. Free of added SLS/SLES*, Parabens, Phthalates, DEA/TEA, and Synthetic Colour. Suitable for colour-treated hair.
* Sodium Lauryl Sulfate, Sodium Laureth Sulfate

THIS PRODUCT IS FORMULATED WITHOUT

SLS/SLES: Sodium Lauryl Sulfate/Sodium Laureth Sulfate

RESEARCH RESULTS

Regimen is clinically proven to instantly deliver more fullness and volume vs untreated hair* * When used as a regimen with the Caviar Anti-Aging Multiplying Volume Conditioner and Styling Mist

CAVIAR EXTRACT One of nature’s richest sources of Omega-3 Fatty Acids, Caviar extract restores moisture, elasticity and shine to hair.

MARINE PLUMPING COMPLEX Our blend of naturally volumizing botanicals, including Sea Kelp and Biotin, designed to help thicken hair both instantly and over time.

AGE-CONTROL-COMPLEX® Based on the science of anti-aging skincare, our proprietary complex combines Caviar Extract to nourish and antioxidants to prevent damage and encourage healthy-looking hair. Ingredients work in harmony to undo the effects of chemical, environmental and natural chronological aging and give new life to hair.

HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL A vegetable-derived protein and silicone blend that was designed specifically to strengthen, fortify, and revitalize hair.

WET HAIR THOROUGHLY. STARTING WITH SHAMPOO, POUR A SMALL AMOUNT INTO PALM AND EMULSIFY TO CREATE A RICH FOAM. APPLY TO SCALP AND MASSAGE THROUGH HAIR STRANDS. FOLLOW WITH CONDITIONER. REMOVE EXCESS WATER FROM HAIR. APPLY A SMALL AMOUNT OF CONDITIONER TO PALMS, EMULSIFY AND APPLY TO HAIR FROM MID-LENGTHS TO ENDS. RINSE THOROUGHLY.

Water/Aqua/Eau, Cocamidopropyl Betaine, Sodium Methyl 2-Sulfolaurate, Disodium 2-Sulfolaurate, Sodium Methyl Cocoyl Taurate, Lauramide MEA, Acrylates/Vinyl Neodecanoate Crosspolymer, Glycereth-26, Caviar Extract, Alaria Esculenta Extract, Helianthus Annuus (Sunflower) Seed Oil, Macrocystis Pyrifera (Kelp) Extract, Linum Usitatissimum (Linseed) Seed Oil, Butyrospermum Parkii (Shea) Butter, Keratin, Hydrolyzed Keratin, Biotin, Phospholipids, Saccharomyces/Magnesium Ferment, Saccharomyces/Copper Ferment, Saccharomyces/Silicon Ferment, Saccharomyces/Zinc Ferment, Saccharomyces/Iron Ferment, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Superoxide Dismutase, Ascorbic Acid, Polysilicone-15, Tocopherol, Glycerin, Panthenol, Sodium Lauroyl Sarcosinate, VP/DMAPA Acrylates Copolymer, Cetrimonium Chloride, PEG-150 Distearate, Disodium EDTA, Citric Acid, Butylene Glycol, Tetrasodium EDTA, Phenoxyethanol, Potassium Sorbate, Hydroxypropyl Cyclodextrin, Silicone Quaternium-8, Silicone Quaternium-16, Benzalkonium Chloride, Undeceth-11, Butyloctanol, Undeceth-5, Iodopropynyl Butylcarbamate, Methylchloroisothiazolinone, Methylisothiazolinone, Fragrance (Parfum). (10-16-35470)

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